12/02/25
Qcom’s Annabel Roddy has been in Las Vegas at this year’s Consumer Electronics Show (CES 2025) to check out the innovations of today that will be driving our service and support agenda in the years to come.
Imagine walking into a store, picking up your items, and leaving without having to wait in line or pull out your wallet.
Imagine visiting your local corner shop and being able to collect your medical prescription from a selection of vending and smart locker solutions.
The future of technology is here, and this years Consumer Electronics Show provided a phenomenal display of it.
On January 6th, I flew over to Las Vegas, for an incredibly insightful week visiting CES 2025. I plan to dive into the latest technology trends, themes and questions from the show, to share my CES experience with you.
What do good coffee, clean floors and retail assistants all have in common? A robotic solution to deliver it. The first major take home from the show, is the immense capability of Robotics that will be and is being implemented in our everyday lives. Whilst warehouse robotics have been evolving and heavily utilised for the past decade, the robotics solutions demonstrated at CES highlighted that Robots will start to play a larger role in the near future.
From the development of robotics, it would be remiss to omit the big ‘Artificial Intelligence’; AI was the biggest buzz word of the show, with talks, demonstrations and a large amount of tech focusing on it. The main purpose of AI was demonstrated to be driving the personalization of customers experience, at scale, through data capture. Vision systems and sensors are a technical advancement that go hand-in-hand with the AI drive, which in years to come will undoubtedly generate demand for service partners like Qcom to configure, install and maintain these systems.
The largest difference between the US and the UK in the uptake of vision systems has been the regulation around GDPR. While America can install smart trolleys into stores, with cameras tracking items in and out of the trolley, the UK is yet to see this technology as a result of privacy issues of the cameras. Once the UK overcomes this, with membership schemes etc., we are likely to see a boom in this technology in our stores. The robotic coffee machine arm also faces this issue, with the cameras being used to operate the robot being prohibited in the UK due to personal data laws.
Next up, circular economy. Now where does this sit amongst all of the shiny new innovations at CES? The answer is, right at the back. There were two talks across the whole 5 days on circular economy, and only one open to all exhibitors. I sat amongst others in the service sector for the talk, discussing the limited engagement the topic received. Despite this, representatives from Google, Lenovo and Panasonic, shared knowledge on the subject. The sustainability of the ‘process’ as well as the materials was highlighted, as well as stating how Europe lead the way for sustainability and the US are reactively following; a juxtaposition to the US leading the world in tech and the rest following.
A final observation from the show is the dominance of the gaming industry, perhaps fitting given the exhibition location in Las Vegas. By far the busiest hall included all the latest advancements in virtual reality and audio-visual headsets. An overriding purpose of the innovations on display was to provide an enhancement of life to all consumers, with more functionality, more connectedness and more capability for humans, than ever before.
Robotic final mile delivery & the electric salt spoon – the range of innovation at CES 2025 was astonishing.
Now why is this of interest to a UK based technical outsourcing company? Well, alongside our extensive nationwide engineering capability, we have a workshop completing return to base repairs. To best prepare our company for the future, we need to understand the market, the changes to come and plan a service solution for this. Workshop repairs on handheld devices today, workshop repairs of VR headsets tomorrow.
The list could go on with the learnings and technology from the show, including robotic drones, autonomous delivery vehicles and medical solutions to give you insight into your health from ways I had never thought possible. A mind-blowing innovation was an electric spoon that sends an electric shock to the user, when eating, to add more ‘flavor’ to the mouthful. CES really did present an exceptional display of the future of technology.
To conclude the trip and learnings, it is useful to reflect on Qcom’s commitment to staying close to the technology industry, on a global scale. At Qcom Technology, we pride ourselves on technical excellence. The reason we have been successful for so long, is our ability to keep in touch with the latest technology innovations, so we can evolve our service offering to support them. From printers, to EV charging and robotics, we are at the leading edge of innovation, driving operational success today, and preparing to continue our excellence into tomorrow.
For more detail on Qcom’s service offering, please take a look across this website. Or, for more details, as well as any onsite engineering or workshop repair requirements, please contact myself and the Qcom sales team today at sales@qcom.co.uk.
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